Skip to main content

Is CSR gender insensitive? Corporate India fails to address teenage girls' sanitary needs

A recent study on how corporate social responsibility (CSR) is being used for Prime Minister Narendra Modi’s flagship programme, Swacch Bharat Mission (SBM) has revealed that, despite “a vast body of research” showing that individual attitudes are the “key reasons for high open defecation rates” in India, “only 20% of companies reported integrating behaviour change into their programmes.
Titled “CSR in Water, Sanitation and Hygiene (WASH): What are India’s top companies up to?”, the study has been facilitated by the India Sanitation Coalition (ISC), and carried out by a research team consisting of Anushree Parekh, Poorvaja Prakash, Richa Mukerjee and Dakshini Bhattacharya.
In all 100 companies with the largest CSR budgets on the BSE 500 were selected. Of the 90 companies that supported WASH programmes, 45 were from the heavy engineering and manufacturing sector, 19 from the banking sector, 11 from IT and finance, six from healthcare, five from the fast- moving consumer goods, three from telecommunication industry and one was a media and entertainment undertaking.
Of the 90 companies, 34 were public sector undertakings.
Instead of putting in efforts into behavioural change, the study finds that majority of the companies, 83, supported “hardware” interventions, such as constructing toilets. As for “software” interventions, while only 19 supported programmes relating to behavioural initiatives, awareness creation  in the form of Swacchata Saptah was supported by 14 companies, community ownership by three companies, and capacity building and ecosystem development by two companies each.
The study underlines, “While 18 companies had programmes relating to both aspects, further analysis revealed that 65 companies reported implementing hardware programs without any focus on software.”
Even in hardware, the study says, “Only 15% (13) of companies incorporated the repair and maintenance of new or existing toilets in their CSR programmes.”
Similarly, the study says,” 41% of companies focussed on providing facilities for clean drinking water”, yet “only 19% provided water storage facilities.” Further, “14% or 12 companies reported programs in waste management.”
Most of the solid waste management included “distribution of dustbins, building soak pits and the construction of bio-digester toilets. There was almost no report of activities like emptying pits and septic tanks, transportation to sewage treatment facilities and disposal/reuse of waste”, it says.
Pointing towards gender insensitivity of CSR programme, the study says, “Around 28% of Indian girls do not attend school during menstruation due to the lack of sanitation facilities in schools.” Yet, “CSR support for menstrual management facilities was non-existent.”
Thus, “Only 5% or four companies on the list supported the issue by providing a package of services that could be availed by female students to ensure their regular experience in school remained unhampered through the course of menses.”
Pointing out how CSR interventions neglects urban areas, the study says, “Only Swachhta Saptah (cleanliness week) drives were conducted in urban areas, possibly owing to the fact that they are mainly organised in the vicinity of regional headquarters of companies or offices which tend to be located in urban or semi-urban regions.”
This is happening despite “growing slum populations, with over 50 million people forced to defecate in the open”, and “slums lacking toilet facilities and community toilets rendered unusable due to poor maintenance.” 

Comments

TRENDING

Disappearing schools: India's education landscape undergoing massive changes

   The other day, I received a message from education rights activist Mitra Ranjan, who claims that a whopping one lakh schools across India have been closed down or merged. This seemed unbelievable at first sight. The message from the activist, who is from the advocacy group Right to Education (RTE) Forum, states that this is happening as part of the implementation of the National Education Policy (NEP), 2020, which floated the idea of school integration/consolidation.

'Shameful lies': Ambedkar defamed, Godse glorified? Dalit leader vows legal battle

A few days back, I was a little surprised to receive a Hindi article in plain text format from veteran Gujarat Dalit rights leader Valjibhai Patel , known for waging many legal battles under the banner of the Council of Social Justice (CSJ) on behalf of socially oppressed communities.

A Hindu alternative to Valentine's Day? 'Shiv-Parvati was first love marriage in Universe'

The other day, I was searching on Google a quote on Maha Shivratri which I wanted to send to someone, a confirmed Shiv Bhakt, quite close to me -- with an underlying message to act positively instead of being negative. On top of the search, I chanced upon an article in, imagine!, a Nashik Corporation site which offered me something very unusual.  I don't know who owns this site, for there is nothing on it in the About Us link. It merely says, the Nashik Corporation  site   "is an educational and news website of the municipal corporation. Today, education and payment of tax are completely online." It goes on to add, "So we provide some of the latest information about Property Tax, Water Tax, Marriage Certificate, Caste Certificate, etc. So all taxpayer can get all information of their municipal in a single place.some facts about legal and financial issues that different city corporations face, but I was least interested in them."  Surely, this didn't interest...

Varnashram Dharma: How Gandhi's views evolved, moved closer to Ambedkar's

  My interaction with critics and supporters of Mahatma Gandhi, ranging from those who consider themselves diehard Gandhians to Left-wing and Dalit intellectuals, has revealed that in the long arc of his public life, few issues expose his philosophical tensions more than his shifting stance on Varnashram Dharma—the ancient Hindu concept that society should be divided into four varnas, or classes, based on duties and aptitudes.

The tribal woman who carried freedom in her songs... and my family’s secret in her memory

It was a pleasant surprise to come across a short yet crisp article by the well-known Gujarat-based scholar Gaurang Jani , former head of the Sociology Department at Gujarat University , on a remarkable grand old lady of Vedcchi Ashram —an educational institute founded by Mahatma Gandhi in South Gujarat in the early years of the freedom movement.

From colonial mercantilism to Hindutva: New book on the making of power in Gujarat

Professor Ghanshyam Shah ’s latest book, “ Caste-Class Hegemony and State Power: A Study of Gujarat Politics ”, published by  Routledge , is penned by one of  Gujarat ’s most respected chroniclers, drawing on decades of fieldwork in the state. It seeks to dissect how caste and class factors overlap to perpetuate the hegemony of upper strata in an ostensibly democratic polity. The book probes the dominance of two main political parties in Gujarat—the  Indian National Congress  and the BJP—arguing that both have sustained capitalist growth while reinforcing Brahmanic hierarchies.

Top Hindu builder ties up with Muslim investor for a huge minority housing society in Ahmedabad

There is a flutter in Ahmedabad's Vejalpur area, derogatorily referred to as the "border" because, on its eastern side, there is a sprawling minority area called Juhapura, where around five lakh Muslims live. The segregation is so stark that virtually no Muslim lives in Vejalpur, populated by around four lakh Hindus, and no Hindu lives in Juhapura.

100 yrs of RSS as seen by global media house: Power, controversy, push for Hindu-first India

  On a blistering summer evening in Nagpur, nearly a thousand men in brown trousers, white shirts, and black caps stood in formation as a saffron flag was raised, marking a graduation ceremony for Rashtriya Swayamsevak Sangh (RSS) workers. This vivid scene, described in a recent FT Weekend Magazine article, “A hundred years after it was founded, India's Hindu-nationalist movement is getting closer to its goal of a Hindu-first state,” captures the enduring presence of the RSS, a century-old Hindu-nationalist organization.

When a telecom giant fails the consumer: My Airtel experience

  Initially, I was not considering writing this blog about why I found Airtel —one of India’s premier communication service providers—to have an outrageously poor sales and customer-service experience, at least in Ahmedabad , Gujarat ’s business capital. However, the last SMS I received from Airtel regarding my request for a Wi-Fi connection in my flat in the Vejalpur area left me stunned.